Originally Posted by Viper Explorer
The other thing is they royally royally royally fucked up marketing and promotion for the Gen V.... I don't think anyone in that division went to marketing 101 classes. I remember the Miami auto show down here just as the Gen V was launching, they had one there, like right next to if I recall a pos Dodge Avenger like it was just some plebian car, no reps to promote it, no special display nothing. Meanwhile the Durango had a completely ropped off and crazy promotion spinning platform with girl reps talking about it non stop all night. Viper just sat there like it was nothing, and doors were locked... the only vehicle there that night that you couldn't open and sit in. If you went up to the Viper, nobody came up to you, go up to the Avenger or other pos Chrylser and a rep would come running over to talk about the car blah blah blah. Tons of money at that show, outside parking lot was covered in Bentleys, exotics, sports cars etc.... perfect place to promote the Viper... nope. Chevy on the other hand had two crazy displays for the C7 including one as you were walking in.
Or lets send in cars for mag testing, with parts falling off... and mismatched worn tires
Nail on Head...The marketing department for the Viper should all be on welfare.
MANY bad moves made by Doouh like pricing, my fully loaded 14 GTS was 156,488 new and even with the 15K rebate was 141,488!!! They made customers who ordered 13s wait up to a year for delivery while they supplied their worthless dealer network FIRST. Not one good commercial for the car until its on its way out and its the ACR mixed in with the other crap.
The only reason why the Viper is sold out now is because of its demise and you still have morons drinking the cool-aide to buy a 140-180K ACR,lol