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Dodge is targeting the "Drifting" crowd with their latest Viper ad.

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Dodge is targeting the \"Drifting\" crowd with their latest Viper ad.
Old April 8th, 2004, 08:52 AM   #1
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Dodge is targeting the \"Drifting\" crowd with their latest Viper ad.

How many do you think they will sell to these guys?

Last edited by viper spray : September 22nd, 2006 at 11:46 AM.
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Re: Dodge is targeting the \"Drifting\" crowd with their latest Viper ad.
Old April 8th, 2004, 08:57 AM   #2
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Re: Dodge is targeting the \"Drifting\" crowd with their latest Viper ad.

I can see Mazda doing it.

Last edited by viper spray : September 22nd, 2006 at 11:46 AM.
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Re: Dodge is targeting the \"Drifting\" crowd with their latest Viper ad.
Old April 8th, 2004, 10:09 AM   #3
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Re: Dodge is targeting the \"Drifting\" crowd with their latest Viper ad.

How is this drifting focused? It's got a Viper in a drift but a drag car and a rally car.
Drifting is big with the younger crowd. GTO is in it with Millen. Viper is a perfect drift car, big HP, RWD. The other offshore brands use their hi dollar Skylines etc. They won't be selling many of those. I think anytime you showcase your brand the trickles down to anything to sell. These kids are perfect for the SRT 4.
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Re: Dodge is targeting the \"Drifting\" crowd with their latest Viper ad.
Old April 8th, 2004, 12:26 PM   #4
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Re: Dodge is targeting the \"Drifting\" crowd with their latest Viper ad.

good point paul.

the funny thing is drifting is far from new, hell here at sharon speedway and tracks like it all over america, its how racing is done. my dad raced there back in the 60s! new terminology, old techniques
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Re: Dodge is targeting the \"Drifting\" crowd with their latest Viper ad.
Old April 8th, 2004, 01:08 PM   #5
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Re: Dodge is targeting the \"Drifting\" crowd with their latest Viper ad.

Quote:
Originally Posted by pauls
How is this drifting focused? It's got a Viper in a drift but a drag car and a rally car.
Drifting is big with the younger crowd. GTO is in it with Millen. Viper is a perfect drift car, big HP, RWD. The other offshore brands use their hi dollar Skylines etc. They won't be selling many of those. I think anytime you showcase your brand the trickles down to anything to sell. These kids are perfect for the SRT 4.
Catch my drift?

Last edited by viper spray : September 22nd, 2006 at 11:46 AM.
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Re: Dodge is targeting the \"Drifting\" crowd with their latest Viper ad.
Old April 8th, 2004, 04:48 PM   #6
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Re: Dodge is targeting the \"Drifting\" crowd with their latest Viper ad.

Street Coupe....Hmmm...
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