Dodge is targeting the "Drifting" crowd with their latest Viper ad.

viper spray · April 8th, 2004, 08:52 AM

How many do you think they will sell to these guys?

viper spray · April 8th, 2004, 08:57 AM

I can see Mazda doing it.

pauls · April 8th, 2004, 10:09 AM

How is this drifting focused? It's got a Viper in a drift but a drag car and a rally car.
Drifting is big with the younger crowd. GTO is in it with Millen. Viper is a perfect drift car, big HP, RWD. The other offshore brands use their hi dollar Skylines etc. They won't be selling many of those. I think anytime you showcase your brand the trickles down to anything to sell. These kids are perfect for the SRT 4.

**V10 MOJO** · April 8th, 2004, 12:26 PM

good point paul.

the funny thing is drifting is far from new, hell here at sharon speedway and tracks like it all over america, its how racing is done. my dad raced there back in the 60s! new terminology, old techniques

viper spray · April 8th, 2004, 01:08 PM

Quote:

Originally Posted by pauls

How is this drifting focused? It's got a Viper in a drift but a drag car and a rally car.
Drifting is big with the younger crowd. GTO is in it with Millen. Viper is a perfect drift car, big HP, RWD. The other offshore brands use their hi dollar Skylines etc. They won't be selling many of those. I think anytime you showcase your brand the trickles down to anything to sell. These kids are perfect for the SRT 4.

Catch my drift?

SnakeBit10 · April 8th, 2004, 04:48 PM

Street Coupe....Hmmm...